Video economics by Bruce M Owen; Steven S Wildman
By Bruce M Owen; Steven S Wildman
"Video Economics" is an research of the economics and company thoughts of the televison undefined. Bruce Owen and Steven Wildman establish the advanced chain of programme manufacturers, vendors (networks), and outlets (video shops, cable platforms, and broadcast stations), whose goals are to procure audience to be able to promote them to advertisers, to cost them an admission price, or either. one of the techniques the authors clarify and practice are these of public sturdy, economies of scale, and value discrimination. for the reason that approximately 1975 the united states tv has been remodeled from a seriously regulated enterprise to a hugely aggressive one, with new networks, applied sciences, and markets. "Video Economics" addresses the most important matters affecting aggressive virtue within the undefined, together with sequential programme free up thoughts often called windowing, pageant between programme manufacturers, the economics of networking, cable televison, scheduling options and excessive definition tv. The authors current the industrial instruments required to research the as they take in every one new subject. This e-book should be of specific curiosity to scholars of the mass media, verbal exchange coverage officers, communique attorneys and specialists, and media and advertisements executives
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Additional resources for Video economics
It would take the Portuguese four decades to cover the 1,500 miles (2,400 kilometers) from Lisbon to Sierra Leone°; it then took only three decades to explore caravel (KAR-uh-vel) Sierra Leone (see-ER-uh lee-OWN) ARCTIC OCEAN GREENLAND Amsterdam Antwerp Newfoundland 1497 NORTH AMERICA EUROPE Lisbon Seville Constantinople Ceuta 1492 1492 Cuba Mexico City HONDURAS AZTEC EMPIRE Cape Verde Is. 1456 Cartagena Timbuktu Niani Trinidad 1498 Quito OCEAN GOLD COAST 1519 Panama Mombasa 97 1498 152 AZ BR Potosí SWAHILI COAST ATLANTIC ZIMBABWE 1500 152 2 AUSTRALIA Tordesillas Line (1494) Cape of Good Hope Portuguese explorers During Henry the Navigator’s reign Dias 3000 Mi.
At ﬁrst the Aztecs placed themselves at the service of strong indigenous residents, but after 1300 they began to build their own empire. Relying on their military skills, members of the Aztec warrior elite were able to conquer territories and reduce peasants to their service. The growth of a servile class at the bottom of society was paralleled by the growth of a powerful ruling class housed in well-constructed two-story dwellings in the Aztec capital cities. The servile laborers supplied the food needs of the growing cities and were impressed into building elaborate canals and land reclamation projects.
With only a modest share of the Mediterranean trade, they were much more willing than the Italians to take risks to ﬁnd new routes through the Atlantic to the rich trade of Africa and Asia. Moreover, both were participants in the shipbuilding changes and the gunpowder revolution that were under way in Atlantic Europe. Though not centers of Renaissance learning, both were especially open to new geographical knowledge. Finally, both states were blessed with exceptional leaders. Portugal’s decision to invest signiﬁcant resources in new exploration rested on an already well-established Atlantic ﬁshing industry and a history of anti-Muslim warfare.