There's a Customer Born Every Minute: P.T. Barnum's Secrets by Joe Vitale

By Joe Vitale

This is the 1st booklet to discover P.T. Barnum's amazing genius for getting cash. It follows his interesting and wildly diversified careers revealing the company strategies he hired every one step of how. by way of following Barnum's lead, readers will learn how to stretch their minds, develop their companies, line their wallets . . . and feature a few enjoyable within the method.

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Example text

I froze. For a moment I felt as if I were standing in the wilds of Africa and killer elephants were coming to mindlessly crush me like a grape. I remember glancing to my left and then to my right, seeing the empty wooden bleachers on both sides of me, knowing they were too tall for me to reach from where I stood, and realizing I had nowhere to run. My heart pounded like a wild drum. I could feel the throbbing in my ears. I can still see the elephants coming at me, their huge gray bellies swaying left and right as their feet thundered on the dirt.

I can still see the elephants coming at me, their huge gray bellies swaying left and right as their feet thundered on the dirt. I quickly pushed my back against the bleacher on my left, sucked in my breath, tried to become one with the wood, and became very religious. I prayed that I would live. I prayed that I would not be flattened by a beast of the jungle. This was no way for the great Harry Excello to exit the world. The first elephant passed without coming too close to me. So did the second.

Barnum would have taken that unusual guitar and its creator and put them on a world tour. He might even have rented out the guitar for display at trade shows like the one my fellow passenger attended. The guitar would have brought attention to his booth, made people talk, and helped increase his business. " Instead, the people who knew of the matchstick guitar let an opportunity for fame and fortune slip through their fingers. And the man beside me was content to sit at trade show tables and struggle along in business.

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